Community involvement in Lithuania
Entrepreneurship: Junior Achievement
Education: “I will be”
Together with Omnitel, Swedbank in Lithuania, launched “I will be” in early 2012. The project encourages exchange of knowledge between schools and the businesses world. The aim of the initiative is to show the value of studying, encourage talents to grow and hopefully help students to find their future career. By coming to classes and teach the students about their work, business professionals along with the teachers, hope to inspire young students to become business professionals themselves in the future and motivate them to study. “I will be” has already drawn a lot of attention from schools all over Lithuania and business professionals. Since the launch of the project’s portal on 1 February 2012, 300 teachers and over 200 business professionals from 44 different companies have signed up to join the initiative to engage young students for the future.
2010 Swedbank became head sponsor of the bike race Velomarathon which is held in Vilnius at the end of August each year. Pros, amateurs and children are all welcome to compete in the bike race which is held to promote green transport. In 2011, 230 Swedbank employees participated in the race. The initiative Velomarathon contains items that are important for Swedbank, namely: ecology, family, health, road safety and encourages green transportation.